• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
DM exams logo

DM Exams

Answers to Digital Marketing Exams

  • Home
  • About Us
  • Contact Us
  • Block Examples
  • Landing Page
  • Pricing Page
  • Answers
  • Show Search
Hide Search

An advertiser assigns a lead score in their CRM based only on the geographic location the lead came from.This geographic location score is available in Google Ads campaign reporting as a conversion value toGoogle Ads and a Smart Bidding signal. If needed, how should the advertiser apply conversion valuerules?

Jackson · June 13, 2026 · Leave a Comment

● The advertiser should apply conversion value rules based on all information possible, including geographic location, audiences, and devices.
● The advertiser should apply a conversion value rule based on additional information not factored in the imported value, like an audience.
● The advertiser should apply a conversion value rule based on geographic location, since this is what they care most about.
● The advertiser should apply conversion value rules for geographic location and also devices since they know this correlates to lead quality.

Google Ads, Google Ads Measurement Certification

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Recent Posts

  • If it’s your first time launching a video campaign, and you have existing brand images, text, and logos, which tool could help you make your first video ad using these assets?
  • You’re an in-house marketer for an e-commerce business aiming to increase website sales. What should you do in the video ad to ask people to take action?
  • If you want to improve performance of video campaigns, what approach should you take with creative?
  • You’re the marketing director at a direct-to-consumer home appliances company and are looking to drive online sales. How should you connect with viewers through video ads?
  • In video advertising, which of the following techniques should you apply to help people think or feel something?

Recent Comments

No comments to show.

Archives

  • June 2026
  • May 2026

Categories

  • Google Ads
  • Google Ads Creative Certification
  • Google Ads Display Certification
  • Google Ads Measurement Certification
  • Google Ads Search Certification

Hit the ground running with a minimalist look. Learn More

DM Exams

Copyright © 2026 · DM Exams