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Rachel has finished selecting the campaign-level settings of her new Google Displaycampaign and has decided to use uploaded ads instead of responsive display ads whencreating ads for her campaign.Why might Rachel choose to upload an ad instead of the easier option of a responsivedisplay ad?

Jackson · July 7, 2026 ·

● She’ll be able to incorporate animated GIF assets that are more than 30 seconds
long.
● She’ll gain access to exclusive placements such as reputable news outlets.
● She’ll be able to maintain creative control of how ads look in the size she
chooses.
● She’ll have the option to serve ads in the Shopping section of Google.com.

Google Ads, Google Ads Display Professional Certification

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