The owner of a sports shop would like to promote different sports categories to people who havealready visited their website. They understand that a remarketing campaign can help themachieve this. Which best practice can the owner use to serve relevant ads to customers whohave already visited particular areas of their website?

Include each of the sports categories within the headline and description fields of a
single responsive display ad.
Create different remarketing lists based on the specific web pages that the
customers visited.
Build a list of relevant placements for each sports category and then use these to
create individual ad groups for each sport.
Create separate ads for each sports category and then set them to ‘Rotate
indefinitely’ within the same ad group.