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The owner of an online movie poster store is interested in trying a remarketingcampaign to promote different movie genres to customers who have already visitedtheir website. Which best practice can the owner use to serve relevant ads to thosecustomers?

Jackson · July 5, 2026 ·

● The owner can create separate ads for each genre and then set them to “Rotate
indefinitely” within the same ad group.
● The owner can build a list of relevant placements for each genre, and then use these to create individual ad groups for each.
● Include each of the genres within the headline and description fields of a single
responsive display ad.
● The owner can create different remarketing lists based on the specific web
pages that the customers visited.

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