Which Smart Bidding option would be best for an advertiser trying to maximize sales whilemaking sure conversions, on average, don’t exceed a certain cost, and why?

● Target CPA, because it grows conversion volume at his target cost per
acquisition.
● Maximize Conversions, because it doesn’t require historical conversion data.
● Enhanced CPC, because it offers the greatest amount of control over the bidding
process.
● Target Impression Share, because it grows both awareness and conversions at an assigned cost point