You know that mixing ad formats is a good idea, but you aren’t sure which mix is mostappropriate for your goal of efficient reach. Which mix of awareness ad formats should you use?

Jackson · August 24, 2026 ·

● Skippable in-stream ads and non-skippable in-stream ads

● Masthead ads and bumper ads

● Masthead ads and non-skippable in-stream ads

● Skippable in-stream ads and bumper ads