When creating an ad, how does Greg know what it will look like to his potential customers?

● Google provides examples of desktop ads using the keywords selected in the campaign to create a generic preview. 

● As he types in his URL, headline, and description, a preview of the mobile and desktop versions of his ad will appear. 

● Greg must type in the specific keywords he’s targeting once his ad has been approved, then view it in a browser. 

● Greg can see previews of all his ads by logging into his Google My Business account and choosing the Preview tab.