Google Ads Search Certification

● Google Ads permits six enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1 

● Google Ads permits three enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1 

● Google Ads permits five enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to Headline position 1, Headline position 2, and Description position 1. 

● Google Ads permits unlimited enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, 

Headline position 2, or Description position 1 

● The settings of comparable campaigns are cross-referenced with higher optimization scores. 

● Google AI is used to forecast how conversions will be increased as a result of recommendations. 

● Trusted, third-party tools are leveraged to analyze and optimize campaigns. 

● Every recommendation shows how it affects optimization score as a percentage. 

● Smart Bidding 

● Consent mode 

● Enhanced conversions 

● Global site-wide tagging 

● Broad match 

● In the bidding keyword report 

● In the bid strategy report 

● In the performance strategy planner 

● In the auction analysis 

● Google Ads will automatically create ad messaging based on the campaign type she chooses. 

● Certain campaign types will only serve ads during particular times of the day and week. 

● The campaign type chosen will determine where her ads appear and the format of those ads. 

● Different campaign types have different minimum and maximum budget requirements 

● More online sales through Reggie’s online store. 

● Email sign-ups from people interested in a healthy lifestyle. 

● Getting more customers to learn about his products. 

● More followers on the store’s social media presence 

● Promotional callouts can be served in this way. 

● Call assets can be served in this way. 

● Dynamic callouts can be served in this way. 

● Dynamic sitelinks can be served in this way. 

● Their ad is going to appear if the search terms have the same meaning as the keyword. 

● Their ad is going to appear if the search terms contain all three of the exact keywords. 

● Their ad is going to appear if the search terms are related to the keyword. 

● Their ad is going to appear in the search terms include the meaning of the keyword. 

● Device 

● Language 

● Smart Bidding 

● Geographic 

● Interests 

● Your campaign performance will improve. 

● You can opt in without having to add more budget. 

● Your implementation of responsive search ads will be automatic. 

● Your opting into Smart Bidding will happen automatically. 

● You’ll be adding best practices to your Google Ads accounts routinely